DO’s

• Piggyback off of ABWE’s work
  • Share its content
  • Larger audience base
  • Likelier to attract more views
• Refer to your subscription page
• Automate timing of your posts with Hootsuite
  • Schedule posts for mornings and evenings (rule of thumb for most scroll time)

DON’TS

• Constantly make “asks” or “gift requests”
• Simply share the “what” of your ministry
  • Raise a call to action
  • Explore and emphasize the “why”